5 Easy Steps to Managing Your Ad Account Using Facebook’s Business Manager

 Facebook’s Business Manager is a great way to manage your ad account (whether you have one or many) through a centralized control panel. Many companies that want to advertise on […]

By |Categories: Digital Marketing, Social Media|

Facebooks Ads Conversion Tracking: Should I Use Standard Events or Custom Conversions?

Running Facebook Ads without utilizing some form of conversion tracking is a truly catastrophic error. Facebook’s ad management mechanism is built around the ability to dynamically conversion optimize your ads […]

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Facebook Ads: The Importance of Quality Advertising

Something is happening.
Facebook has been around for the internet’s version of forever, right? And yet, suddenly your inbox is cluttered with invitations to webinars on Facebook ads. You hear more […]

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A New Look at Facebook: What Optometrists Need to Know

If you’re looking to increase your customer satisfaction while reaching new prospects, look no further than Facebook. The site you’re most likely using personally brings businesses a tremendous potential for […]

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Six Steps to Plan Your 2016 Content Marketing Strategy

It’s no secret: content is important.

So important, in fact, that 76% of B2C marketers report using content marketing (source); find that hard to believe? Perhaps that is because an underwhelming […]

Website Functionality: Are You Using Your Website To Its Fullest?

7 Key Steps to Functional Design

We talk a lot here at Solutions 8 about the one very important question everyone must ask before designing (or redesigning) their website − what […]

What it Means to be a Thought Leader (and Why You Should be One)

It’s a no-brainer that being at the forefront of your industry spells success, but do you know how to get there?

In every field, becoming a thought leader is key to […]

Stop Trying To Do Everything!

Online marketing is hard.

It isn’t the technical requirements that make managing your digital presence difficult. Those are actually pretty easy to get past. As internet marketing matures, the tools required […]

How to Maintain an Ongoing Web Presence in One Day a Month

You already know that you want to be active online. When a prospect, potential client or even an existing client comes across any one of your digital properties (website, social […]

Harnessing the Power of Social Media

On February 11, 2011, Egypt’s president Mubarek stepped down, and the crowd of freedom demonstrators in Tahrir Square celebrated the moment in a way that was unique to most political […]

By |Categories: Social Media|