Over 60% of our leads came from four key phrases (out of hundreds that we’re bidding on). It took us time to learn what phrases performed the best but the investment was well worth it.
While the Montessori Method isn’t new, the way Montessori schools market themselves is ever-changing. In our modern world of digital-everything, content marketing is absolutely essential to any Montessori school’s digital marketing strategy. That is the reason that content marketing and Montessori schools work very well together. But it’s not as easy as writing a blog […]
Search Campaigns Targeted by In-Market Audience: Why You Need to Use It…Yesterday! Every business is on a mission to find their “people.” You know the kind. These are the people who are on the same wavelength. They’re the people who understand your product, service, and brand. They want and need what you have to offer. […]
Why Your Business Needs a Keyword Strategy, Now! Developing a keyword strategy to promote your business online is as essential as wearing a bathing suit to the beach. I mean, you wouldn’t pack a cooler full of snacks and refreshing, cold beverages, plus a beach bag with towels and sunscreen, a wide-brimmed hat, a boogie […]
Writing Great Copy is Like Dancing…So, Let’s Tango Let’s see…how do I put this politely? Just because you think you can dance doesn’t mean you look good doing it. There, I said it. No offense but as you probably well know, even if you took a few ballroom classes back in the day, it doesn’t […]