All posts of Josie Crecco

Your Last Chance to Learn About Effective Email Promotions!!!

OK, that’s totally not true, but since this blog is about the four types of promotional email campaigns you should be running every month (as discussed in Digital Marketer HQ’s Email Marketing Specialist certification course), I thought it would be fitting to employ a fantastic email subject line as my title. In fact, that type of “threat” […]

Checker Plus for Gmail: Free, Fast, Simple Email (and Time) Management

  Maybe you don’t feel like opening Gmail to check your inbox is a big deal, but if you’re doing it as often as I do (along with hitting “refresh”), you might think Checker Plus is just the ticket. A relatively new extension from the “Green Programmer,” Jason Savard, Checker Plus allows you to not […]

Why We Use a Living Plan

Our boss has an old adage taped above his desk that reads, “That which is measured, is managed.” And lucky for us, the fact that he applies the logic behind this sentence to almost everything he does has enabled Solutions 8 to stay agile, competitive and fresh in an often unpredictable landscape. That’s not to […]

Solutions 8: Email Marketing Flowchart*

Email Marketing Flowchart Steps* When a potential client opts-in to a lead magnet by providing us with their email address, an automatic five-email indoctrination campaign is immediately triggered. The campaign’s purpose is to introduce the brand, engender good-will and enthusiasm by offering leads “gifts” of content that leads perceive as valuable and letting leads know […]

Five Steps to Digital Marketing: Step One – Business Builder

  Five Steps to Digital Marketing: Table of Contents Step One -Business Builder: “Your company’s spirit is much like any person’s. Spirit is about who you are, what you believe, what your goals are, what you have to offer, who you want to connect with and where you fit in the whole scheme of things.” Step […]
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