What we’re looking for:
We need a new Google Ads Specialist! This is a remote (work from home) position.
A great Google Ads Specialist will know (or be willing to learn):
Hiring Google Ads Specialist
Google Ads
• Google Ads strategy
• Campaign creation
• Campaign optimization
• Attribution Model Comparison Tool
• Ads Editor
• Bidding Strategies
• Keyword Research
• Ad Copywriting
• Dynamic Remarketing
Google Analytics (GA4 & UA)
• Reading Analytics & User Life Cycle Events
• GA4 Reporting
• Funnel Path Analysis
• Reading Attribution Projects in GA4
• Setting Google Analytics
• UA All Traffic, Google Ads Reporting
Google Merchant Center
• GMC Shipping & taxes setting
• GMC Feed Rules
• Feed Setup
Conversion tracking
• Purchase Conversion tracking
• Thank you page Conversion tracking
• Event Conversion tracking
Salary & Growth Opportunities:
• You’ll be assigned clients slowly as we begin to build your confidence
• You’ll be graded on your client retention and campaign performance
• Once you are managing a full slate (20 accounts) you will be a full Google Ads Specialist
• Growth opportunities
• Strong opportunity for growth.
• We actively promote from within.
The Ideal Candidate:
• Google Ads: Experience with Google Ads is required.
• Marketing Strategy: Your job is to learn about the client’s business and understand what they sell, who they sell to, etc. And then, guide the client towards strategies that help their ad campaigns become as profitable as possible. If this means they need to change their website, it’s up to you to realize this and recommend it to them. If this means their obsession with getting a low click-through-rate is hurting them because the quality of their website traffic is dropping (and consequently their conversion rates) it’s up to you to educate them on a better metric to base their campaign success off of.
• Problem solving: The cardinal sin at our company is asking someone a question you could have solved yourself. We need people who are willing to “figure it out” and don’t mind rolling up their sleeves. That doesn’t mean we aren’t here to support you, we are. But only when you encounter a problem that you truly can’t solve. You’re expected to bring more to the table than expected and hurdle problems, not allow them to get in your way.
Make Sure:
• Strong English proficiency
• Willing to work a US time zone
• Remote working. This is a remote (work from home) position.
• All job offers start with a 60-day trial to make sure that we’re the right fit for each other.
