PPC, SOLUTIONS 8
Meet Solutions 8 Client Manager Collin Schmelebeck, the Guy You Definitely Want on Your Side in the Zombie Apocalypse (Also, Puppy Pictures!)
Here at Solutions 8, our clients mean the world to us. In fact, our top priority is making sure their campaign goals are being met and they are happy with their results, which is exactly why we need people like Collin on our team.
As a Client Manager, Collin makes sure Solutions 8 clients are continually updated on their campaign performance and answers any questions they might have. He says the best part about his job is breaking down the complex world of Google Ads in a way that business owners can understand, along with helping to solve any potential problems before they come up.
When I asked about the most challenging part about his job, he said, “Continuing to learn the ever-changing world of PPC to ensure no matter what kind of question the client may have, I can deliver the perfect solution to solve their problem.”
Lucky for us, Collin loves learning and says that no matter what you think you know, there is always more to learn in every aspect of your life. He says the best gift he ever received was a laptop computer from his grandmother when he graduated high school, because it allowed him to learn about topics he never knew existed or that he would be interested in.
Thank you for your service, Collin.
Being part of a proud military family, Collin says he always dreamed of serving. “Growing up in a family that had at least one person serve in every generation, I knew I wanted to continue that family tradition,” he told me.
Collin joined the Navy right out of high school and served four years of active duty, starting out as an E-1 (Seaman Recruit) and finishing his service with the rank of E-5 (Petty Officer Second Class).
During that time, he was deployed twice to Bagram, Afghanistan (in 2018 and 2019) and says those deployments were by far his favorite times in the military. “Every member of my family who has served also deployed during their time in the service, so once I was able to do that for myself, I felt like I carried on the tradition for my military family background.”
Born and raised in rural Wisconsin, he moved to Santa Rosa Beach, Florida after finishing his naval career. He recently got engaged to his girlfriend of eight years (congrats!) and the wedding date is set for next summer.
Clearly all that military discipline had a positive impact.
Collin says he loves creating checklists for every aspect of his life to make sure he stays on task and doesn’t get sidetracked. “Knowing what I need to get done every day allows me to not waste time in the morning deciding on what to work on.”
A firm believer that personal development is the key to both physical and mental health, he confessed that it’s very easy to fall into a rut when every day is the same, but that the recent quarantine actually helped him prepare for his transition from the military to a civilian career.
Playing basketball may have had something to do with it, too. The sport, which Collin affirms is the best sport of all time, taught him that no matter what you’re trying to excel at, it’s all about repetition and immersing yourself in the task at hand.
His favorite quote? “Be tolerant with others and strict with yourself.” (Marcus Aurelius)
What about when he’s not hard at work?
Living in the Florida panhandle has its perks, and Collin loves taking walks on the beach with his fiancé after a long day at work. In fact, he says one of his favorite memories of the past year is when he proposed to her after spending more than three years doing the long-distance thing while she was in college and he was in the military.
One hobby he would love to take up is flying. He’s fascinated with it and says that originally, after his military service, the plan was to attend a commercial flight school and become an airline pilot. (Don’t worry; that plan is still on the horizon, but right now we’re keeping him busy with the equally fascinating world of digital marketing.)
Collin loves to travel and says his favorite place he’s ever visited is Norwich, England. That’s where his mom’s family is from, and they would often visit there when he was kid so that he could meet his extended family and learn about his British heritage. His bucket list also includes a road trip across the United States to see the country and meet new people.
Of course, not much travel is happening these days with the pandemic, so he’s keeping himself busy binge-watching episodes of New Girl with his fiancé, along with his personal faves: Burn Notice, Psych, and Entourage.
He could max out his credit card at Barnes & Noble.
“Growing up, I was dropped off at bookstores when I had time to kill and would get lost in any books I could find,” Collin told me. “This stayed with me and has resulted in an obsession with reading and buying books.”
A voracious reader, he says if he could snap his fingers and be an expert in something, it would be speed reading, because there’s just never enough time to read everything he wants to read.
(I can definitely relate to that.)
Collin reads several books at a time and right now is making his way through a few books on marketing and Google Ads. He is also enjoying Ego is the Enemy by Ryan Holiday and re-reading Elon Musk’s biography.
Okay, let’s talk about that puppy.
Eep!! (Triple heart eyes emoji!)
Collin and his fiancé recently adopted a goldendoodle puppy named Finn, and I think we can all agree he is the cutest thing on the planet.
We can’t wait to hear about all his adventures!
And here’s why I’m sticking with Collin when the zombie apocalypse comes.
Because, come on, it is coming.
When I asked him what three skills would help him survive once the dead start rising, his number one answer was “proficiency with multiple weapons.” Yep. I’m on his team.
He also said his physical fitness would help him outrun the slower people (Rule #1: Cardio!) and his common sense would definitely come in handy.
But zombies aside, what does the future hold?
Collin dreams of one day buying his grandparents’ house back home on the lake to raise his family in. He says he’s incredibly grateful for his family and his childhood, and he’s still close with everyone back home.
“They keep me grounded,” he told me.