Google Merchant Center (GMC)
Feed Management
A robust and accurate product feed can go a long way toward improving the quality of your ads and ensuring they attract the right customers to your business. Our highly skilled team can help with all aspects of GMC feed management to ensure eCommerce success.
Solutions 8 Google Ads GMC Feed Management services include:
- Optimizing product titles to rank better in Shopping ads
- Identifying, troubleshooting, and resolving product feed issues
- Utilizing third-party feed management tools to update product feeds
Why is product feed management important?
For eCommerce businesses, your product feed will make or break your Google Ads campaign. As prices change, items sell out, and new styles are introduced, maintaining an optimized product feed will directly impact how well your campaign performs.
This involves making sure all product titles, images, and descriptions (including information about pricing and availability) contain accurate and detailed data, as well as relevant keywords and phrases that will significantly increase the chance of your products being seen by your target audience.
More views from the right people leads to more clicks, and a better overall conversion rate. And, if managed correctly, your product feed will help you save money by reducing unnecessary ad spend due to irrelevant clicks.
A poorly managed product feed, on the other hand, can lead to lower click-through rates (CTRs), fewer conversions, and a loss in revenue.
Why leave your business open to risk?
Why We Don’t Offer Discounts
You wouldn’t be a good business owner if you didn’t ask for a discount. But here’s the thing – our business revolves around humans, not products.
Because we’re in the labor business, our agency is based on the prowess and proficiency of people.
Even though we hire the best of the best, our resources are not scalable. And with the number of leads we have right now, there are only so many accounts our resources can take.
Charging less means limiting our resources and putting a cap on your business’ growth.
If your budget stops you from growing your business, this might be what you need.
White Label PPC Services
Are you an agency that's looking to add more value to your clients without doing all the hard work?
Our white Label services let you provide premium Google Ads white Label services to your clients, at a reduced cost.
What You Get:
✔ 20% off of our retail price. Rather than spending time and money on research, training, and manpower, we take care of all your PPC advertising efforts while you take advantage of expert Google Ads services.
✔ Complete Google Ads services. From launching to managing your clients’ campaigns, we do nearly everything except connecting with your client.
✔ Dedicated account manager to help you field questions as well as offer insights and thought leadership. If a client ever asks you a question you’re not sure of the answer to, it’s as simple as saying, “Let me check with my team!”
✔ No client interaction. We won’t connect with your clients or join any client-facing sales or strategy calls.
✔ No personal or business accounts. All management is handled through our white label (non-branded) accounts; this allows us to follow our well-defined processes as well as ensure the proper layer of checks and balances.
Requirements: ✔ Minimum of 3 clients. ✔ 90-day commitment for all new clients.
Requirements:
- Minimum of 3 clients
- 90-day commitment for all new clients.
You handle your clients, we handle the work.
Solutions 8 offers an extensive portfolio of GMC Feed Management services.
Google Shopping dominates the current eCommerce market, and Google Shopping Ads deliver a 600% increase in CTR compared with standard text ads. (ZipDo, 2023)
eCommerce businesses running Google Ads Shopping campaigns or Performance Max campaigns upload product feed data to the Google Merchant Center, where it can then be used to generate ads that will ultimately be seen by potential customers.
But, like most things Google…
Managing a GMC account can be challenging at best, downright intimidating at worst.
Understanding how to optimize product titles for maximum performance, analyze and fix issues, and deal with confusing suspensions and violations—all of these things can start to feel overwhelming when you have the day-to-day operations of your business to worry about.
We can help.
Solutions 8 GMC Feed Management Services include:
Product title optimization. This includes restructuring product titles to add more details (e.g., material, product type, color, size) so that they can rank better in Shopping ads.
Help with disapproved product errors. We are well-versed in troubleshooting errors to fix disapproved products.
Supplemental feeds. Use of supplemental feeds and/or feed rules to update product data.
And more!
Issue identification and resolution. Our team can quickly and efficiently analyze and fix any issues related to your product feed.
Third-party tool implementation. We can help you integrate and use third-party feed management tools such as DataFeedWatch and Simprosys to update your product feeds.
Shipping & tax issue resolution. Fix issues related to inconsistent values of shipping and tax between your product feed and website.
We would love to hear more about your business and your needs.
Please take a moment to fill out this form and let us know which of our in-house digital marketing services you are interested in to complement your Google Ads management.
A member of our team will contact you shortly to get started.
