The Will To Meaning
The team behind the scenes
We are a group of hard-core problem solving, custom code hacking, status-quo bucking, out-of the-box thinking, genius digital gangsters breaking out the creative solutions with a vengeance and the passion of a thousand suns (covered in Tabasco sauce)…
Kasim Aslam
Founder & CEO
On Solutions 8 Team Since 2006
Summary:
Lives in Scottsdale, Arizona with his wife and two little boys.
Patience Hurlburt-Lawton
Director of Content
On Solutions 8 Team Since 2015
Summary:
Originally from Vermont.
Currently resides in Flagstaff, Arizona with her husband and German Shepherd mutt, Jackson.
John Moran
Senior Client Strategist
On Solutions 8 Team Since 2016
Summary:
Originally from Chicago.
Currently resides in Cave Creek, Arizona with his wife, two daughters and rescue pup.
Jan Whitson
Controller
On Solutions 8 Team Since 2016
Summary:
Born and raised in Indiana.
Currently resides in Sun City, Arizona with husband, Doug, and two old kitties.
Elisabeth Wachter
Client Manager
On Solutions 8 Team Since 2019
Summary:
Originally from Germany.
Currently resides in the UK.
Micel Aragoncillo
Client Manager
On Solutions 8 Team Since January 1, 2020
Summary:
Originally from General Santos City, Philippines.
Currently resides in Davao City, Philippines.
Ivan Bunin
Technical Team Lead
On Solutions 8 Team Since 2018
Summary:
Originally from Ukraine, Kiev.
Lived in Poland for six years.
Currently resides in Kiev with his girlfriend and cat, Marvel.
Karla Socci Somers
Writer
On Solutions 8 Team Since 2017
Summary:
Originally from the Finger Lakes in Upstate New York.
Currently resides in Atlanta, Georgia with her teenage daughter and rescued German Shepherd, Captain Nero (canine superhero).
Regina Bellows
Account Strategist
On Solutions 8 Team Since 2020
Summary:
Grew up in Phoenix, Arizona. Lived in Boston, NYC, and Toronto.
Currently resides in Miami, Florida with her boyfriend and pixie bob cat.
Pamela Sapio
Content Writer
On Solutions 8 Team Since 2017
Summary:
Originally from Connecticut
Currently resides in Atlanta, GA
Danish Ashrafi
Senior Development / QA Team Manager
On Solutions 8 Team Since 2016
Summary:
Originally from Pakistan but frequently travels between UAE and Pakistan.
Sathyanarayanamoorthy Sridharan
Virtual Assistant
On Solutions 8 Team Since Dec 2018
Summary:
Born and raised in Salem, Tamilnadu, India.
Currently residing in Chennai, Tamilnadu, with his wife and two children.
Jacqueline Chan
Graphic Designer
On Solutions 8 Team Since 2020
Summary:
Remote Graphic Designer since 2016. Advertising Art freak. From Philippines.
Gladys Rose Tan
Google Ads Specialist
On Solutions 8 Team Since 2019
Summary:
From Pampanga, Philippines.
Currently resides in Manila, Philippines.
Kristi Favaloro
Copywriter
On Solutions 8 Team Since 2018
Summary: Grew up in Gloucester, Massachusetts. Now lives in Alna, Maine.
Kirsten Nunez
Content Writer
On Solutions 8 Team Since 2018
Summary:
Born in Manhattan.
Currently resides in Beacon, New York in the Hudson Valley.
Eurice Echaves
Executive Assistant to the CEO
On Solutions 8 Team Since May 2020
Summary: Born and raised in Manila, Ph
Currently residing in Cebu, Ph with daughter and boyfriend.
Kasim Aslam
Founder & CEO
On Solutions 8 Team Since 2006
Summary
Lives in Scottsdale, Arizona with his wife and two little boys.
Career Highlights
• Wrote “The 7 Critical Principles of Effective Digital Marketing”
• AZIMA’s “Interactive Person of the Year”
• Member: Forbes invite-only Agency Council
• AZIMA’s “Interactive Person of the Year”
• Member: Forbes invite-only Agency Council
Special Skills
• Hiring (and keeping) brilliant people
• Creative problem solving
• Systems and processes
• Creative problem solving
• Systems and processes
Stats
• Loves to read and write
• Studies habit formation
• Wouldn’t mind being a filmmaker someday
• Studies habit formation
• Wouldn’t mind being a filmmaker someday
How do you want to be remembered?
Laughed a lot, gave a lot, did a lot, left right on time.
Patience Hurlburt-Lawton
Director of Content
On Solutions 8 Team Since 2015
Summary
Originally from Vermont.
Currently resides in Flagstaff, Arizona with her husband and German Shepherd mutt, Jackson.
Career Highlights
• Earned bachelor’s degree in professional writing (2012)
• Wrote and published The Ultimate Guide to Choosing the Best Google Ads Agency
• Certified Content Marketing Specialist
• Wrote and published The Ultimate Guide to Choosing the Best Google Ads Agency
• Certified Content Marketing Specialist
Special Skills
• Email campaigns
• Landing pages
• Team management and copyediting
• Landing pages
• Team management and copyediting
Stats
• Loves being active (superhero training, etc.)
• Is a singer/songwriter on the side
• Happiest when outside and with her family
• Is a singer/songwriter on the side
• Happiest when outside and with her family
What's your life philosophy?
Show up. Keep growing. Tell people you love them. Get outside.
John Moran
Senior Client Strategist
On Solutions 8 Team Since 2016
Summary
Originally from Chicago.
Currently resides in Cave Creek, Arizona with his wife, two daughters and rescue pup.
Career Highlights
• Manages over $3M in ad spend annually
• Wrote and published The Ultimate Guide to Choosing the Best Google Ads Agency
• Graduated High School early to start entrepreneurial career
• Wrote and published The Ultimate Guide to Choosing the Best Google Ads Agency
• Graduated High School early to start entrepreneurial career
Special Skills
• Paid marketing
• Systems automation
• Account strategy and scale
• Systems automation
• Account strategy and scale
Stats
• Loves being outdoors
• Smokes all different kinds of BBQ meats
• Happiest when spending time with family
• Smokes all different kinds of BBQ meats
• Happiest when spending time with family
What's your life philosophy?
If you think you’re ever finished learning, you have not experienced it enough.
Jan Whitson
Controller
On Solutions 8 Team Since 2016
Summary
Born and raised in Indiana.
Currently resides in Sun City, Arizona with husband, Doug, and two old kitties.
Career Highlights
• Completed three and a half years at Indiana State University, majoring in English and speech
• Owned and operated a business, with her husband, in Phoenix and Glendale Arizona for fifteen years
• Over 40 years of experience in accounting and business management
• Owned and operated a business, with her husband, in Phoenix and Glendale Arizona for fifteen years
• Over 40 years of experience in accounting and business management
Special Skills
• Excellent business writing skills with verbal skills to match
• Managing staff and overseeing all accounting processes
• Proficient in accounting, payroll processing, Quickbooks, and small business regulations.
• Managing staff and overseeing all accounting processes
• Proficient in accounting, payroll processing, Quickbooks, and small business regulations.
Stats
• Married for 46 years and blessed with an amazing son (whom they are so proud of!)
• Loves to read and stay current “as this glorious world continues to change”
• Happiest when she can get lost and find new and surprising things
• Loves to read and stay current “as this glorious world continues to change”
• Happiest when she can get lost and find new and surprising things
Elisabeth Wachter
Client Manager
On Solutions 8 Team Since 2019
Summary
Originally from Germany.
Currently resides in the UK.
Career Highlights
• Earned Master of Arts (M.A.) in Sociology and Slawic Studies (2012)
• Google certified (Google Ads fundamentals, Google Search, Google Display)
• 11 Digital Marketer certifications
• 2 HubSpot certifications (HubSpot Academy Inbound, HubSpot Agency Partner)
• Google certified (Google Ads fundamentals, Google Search, Google Display)
• 11 Digital Marketer certifications
• 2 HubSpot certifications (HubSpot Academy Inbound, HubSpot Agency Partner)
Special Skills
• Team management
• Strategic overview over marketing funnels
• Google Ads Strategist
• Strategic overview over marketing funnels
• Google Ads Strategist
Stats
• Loves watching courses and reading books
• Adores the English countryside, with its beautiful castles
• Has lived in seven different countries
• Adores the English countryside, with its beautiful castles
• Has lived in seven different countries
Was there a moment that changed your life?
When I gave birth to my daughter, I knew my life had changed forever.
Micel Aragoncillo
Client Manager
On Solutions 8 Team Since January 1, 2020
Summary
Originally from General Santos City, Philippines.
Currently resides in Davao City, Philippines.
Career Highlights
• Worked as an operations manager in the BPO (Business Process Outsourcing) industry, with over nine years of experience
• Works with Montessori schools’ Google Ads campaigns
• Works with Montessori schools’ Google Ads campaigns
Special Skills
• Operations and client management
• Team management
• Google Ads
• Team management
• Google Ads
Stats
• Loves playing sports (basketball, volleyball, badminton, etc.)
• Promotes e-sports within his community by organizing gaming events and live streaming, with the advocacy of responsible gaming
• Loves food and travel
• Promotes e-sports within his community by organizing gaming events and live streaming, with the advocacy of responsible gaming
• Loves food and travel
What's your life philosophy?
I always love the quote from Tim Ferriss “Think big and don’t listen to people who tell you it can’t be done. Life is too short to think small.”.
Ivan Bunin
Technical Team Lead
On Solutions 8 Team Since 2018
Summary
Originally from Ukraine, Kiev.
Lived in Poland for six years.
Currently resides in Kiev with his girlfriend and cat, Marvel.
Career Highlights
• Earned bachelor’s degree in Creative Management in Collegium Da Vinci, Poznan, Poland
• Worked in many niches: from e-commerce stores to water production, and with entrepreneurs from Dubai, Australia, United States, Poland, and Ukraine
• Worked on several large innovation projects as a marketing specialist
• Google certified (Google Ads fundamentals, Google Search, Google Display)
• Worked in many niches: from e-commerce stores to water production, and with entrepreneurs from Dubai, Australia, United States, Poland, and Ukraine
• Worked on several large innovation projects as a marketing specialist
• Google certified (Google Ads fundamentals, Google Search, Google Display)
Special Skills
• Troubleshooting (anything)
• Building systems
• Generating ideas
• Goals and tasks management
• Facebook and Google Ads
• Website Development
• Building systems
• Generating ideas
• Goals and tasks management
• Facebook and Google Ads
• Website Development
Stats
• Highly responsive and always available
• Has a lot of interests: guitar, whisky and cigars, calligraphy, magic tricks, t-shirt printing, BMX, bodybuilding, gymnastics, athletics (to name a few)
• Loves business consulting
• Has a lot of interests: guitar, whisky and cigars, calligraphy, magic tricks, t-shirt printing, BMX, bodybuilding, gymnastics, athletics (to name a few)
• Loves business consulting
What's your life philosophy?
“Before making a decision, ask yourself: will it be featured on a Wikipedia page written about you?”
Karla Socci Somers
Writer
On Solutions 8 Team Since 2017
Summary
Originally from the Finger Lakes in Upstate New York.
Currently resides in Atlanta, Georgia with her teenage daughter and rescued German Shepherd, Captain Nero (canine superhero).
Career Highlights
• A.A.S. in graphic design/advertising
• B.S. in speech communication; M.A. in communication and rhetorical studies with master’s certificates in conflict resolution, negotiation, and mediation from Syracuse University
• Writes monthly interior design trends blog
• B.S. in speech communication; M.A. in communication and rhetorical studies with master’s certificates in conflict resolution, negotiation, and mediation from Syracuse University
• Writes monthly interior design trends blog
Special Skills
• Research and creative writing for a variety of subjects
• Compelling marketing copy
• Graphic design
• Compelling marketing copy
• Graphic design
Stats
• Loves dancing and takes classes regularly
• Loves watching daughter perform with her dance company
• Makes Italian pasta and pizza sauce from an original family recipe
• Loves watching daughter perform with her dance company
• Makes Italian pasta and pizza sauce from an original family recipe
How do you want to be remembered?
As someone who was always kind, and had a sense of humor.
Regina Bellows
Account Strategist
On Solutions 8 Team Since 2020
Summary
Grew up in Phoenix, Arizona. Lived in Boston, NYC, and Toronto.
Currently resides in Miami, Florida with her boyfriend and pixie bob cat.
Career Highlights
• Earned bachelor’s degree in communications at Emerson College (2010)
• Built, ran, and sold an urban mushroom farm in Brooklyn, NY
• Google Ads Search Certified and Google Ads Measurement Certified
• Built, ran, and sold an urban mushroom farm in Brooklyn, NY
• Google Ads Search Certified and Google Ads Measurement Certified
Special Skills
• CRM and marketing automation administration
• Marketing funnel architecture (from SEM to website design to lead generation to platform integration to email nurture to eCommerce through to the upsell)
• Client management and team management
• Marketing funnel architecture (from SEM to website design to lead generation to platform integration to email nurture to eCommerce through to the upsell)
• Client management and team management
Stats
• Aspiring serial entrepreneur
• Not-struggling yoga addict
• Happiest with a cold glass of herbal tea and something new to learn
• Not-struggling yoga addict
• Happiest with a cold glass of herbal tea and something new to learn
What should a person always do?
If people always did the thing they thought was the right thing to do, even if it is the hard thing to do, the world would be a better place.
Pamela Sapio
Content Writer
On Solutions 8 Team Since 2017
Summary
Originally from Connecticut
Currently resides in Atlanta, GA
Career Highlights
• “I do what I love. For a living. It’s the absolute best”
• Wrote Being Nice is Always Better (An Anti-Bullying Storybook) and Giving is the Best Gift of All: An Ellie Elephant Story for a friend’s charity
• Joined the Solutions 8 team (“for real, they’re awesome”)
• Wrote Being Nice is Always Better (An Anti-Bullying Storybook) and Giving is the Best Gift of All: An Ellie Elephant Story for a friend’s charity
• Joined the Solutions 8 team (“for real, they’re awesome”)
Special Skills
• Blogs
• Email campaigns
• Literally anything that needs to be written or edited
• Email campaigns
• Literally anything that needs to be written or edited
Stats
• Definitely that crazy dog lady
• On a mission to visit every U.S. national park
• Would always rather be hiking
• On a mission to visit every U.S. national park
• Would always rather be hiking
Philosophy on Life
Be kind or go home.
Danish Ashrafi
Senior Development / QA Team Manager
On Solutions 8 Team Since 2016
Summary
Originally from Pakistan but frequently travels between UAE and Pakistan.
Career Highlights
Special Skills
• Website and landing page design and development
• WordPress, click funnel, lead pages, Unbounce
• Email funnel drip campaigns
• Team management (development and design)
• Facebook, Instagram, Linkedin, Bing, and Google Ads campaigns
• WordPress, click funnel, lead pages, Unbounce
• Email funnel drip campaigns
• Team management (development and design)
• Facebook, Instagram, Linkedin, Bing, and Google Ads campaigns
Stats
• Loves to learn
• Enjoys everything about the marketing world
• Happiest when with family
• Enjoys everything about the marketing world
• Happiest when with family
Was there a moment that changed your life?
“When my newborn daughter held my finger for the very first time. And everyone was yelling
‘Gotta support the neck. Gotta support the neck. Gotta support the neck.’ :D
Then all of the sudden, everything became about her: my life, my career, my values— everything!”
Then all of the sudden, everything became about her: my life, my career, my values— everything!”
Sathyanarayanamoorthy Sridharan
Virtual Assistant
On Solutions 8 Team Since Dec 2018
Summary
Born and raised in Salem, Tamilnadu, India.
Currently residing in Chennai, Tamilnadu, with his wife and two children.
Career Highlights
• Earned a master’s degree in mathematics, specializing in operations research (2000)
• Earned a diploma in systems programming (C, C++, and core JAVA)
• Cleared brainbench certification on C-programming
• Earned a diploma in systems programming (C, C++, and core JAVA)
• Cleared brainbench certification on C-programming
Special Skills
• Advanced Microsoft Word/Excel
• Formatting and designing content for publication
• Email management
• Call management
• Formatting and designing content for publication
• Email management
• Call management
Stats
• Loves spending time with his wife and children
• Listens to music or plays instruments when possible
• Enjoys playing games outdoors
• Listens to music or plays instruments when possible
• Enjoys playing games outdoors
Was there a moment that changed your life?
Definitely, the moment I joined hands with my wife! Otherwise, I don’t know where I would have been—roaming without any responsibilities.
Jacqueline Chan
Graphic Designer
On Solutions 8 Team Since 2020
Summary
Remote Graphic Designer since 2016. Advertising Art freak. From Philippines.
Career Highlights
• Earned bachelor’s degree in advertising art at University of Santo Tomas, Manila, Philippines (2015)
• Worked as a remote Graphic Designer since 2016
• Worked as a remote Graphic Designer since 2016
Special Skills
• Print and web collaterals (flyers, posters, brochures, banners, website mockups, etc)
• Logo and branding design
• Art direction
• Logo and branding design
• Art direction
Stats
• Loves karaoke
• Eager to learn new things, aside from design
• Big Marvel fan!
• Eager to learn new things, aside from design
• Big Marvel fan!
What’s your life philosophy?
Take what you can from life, but always give back.
Gladys Rose Tan
Google Ads Specialist
On Solutions 8 Team Since 2019
Summary
From Pampanga, Philippines.
Currently resides in Manila, Philippines.
Career Highlights
• Earned bachelor’s degree in Marketing Management in 2013
Special Skills
• Google Ads
• Google Analytics
• Front-end website development
• Google Analytics
• Front-end website development
Stats
• Loves to binge-watch Netflix
• Enjoys watching Korean Drama/Movies
• Plays video games
• Enjoys watching Korean Drama/Movies
• Plays video games
What's your life philosophy?
“The world is gonna judge you no matter what you do, so live your life the way you want to.”
Kirsten Nunez
Content Writer
On Solutions 8 Team Since 2018
Summary
Born in Manhattan.
Currently resides in Beacon, New York in the Hudson Valley.
Career Highlights
• Earned bachelor’s degree in dietetics and master’s degree in nutrition
• Wrote and published a DIY book, Studs and Pearls: 30 Creative Projects for Customized Fashion, in 2014
• Published in more than 25 digital and print publications across the lifestyle, health, and food verticals
• Wrote and published a DIY book, Studs and Pearls: 30 Creative Projects for Customized Fashion, in 2014
• Published in more than 25 digital and print publications across the lifestyle, health, and food verticals
Special Skills
• Blog posts
• SEO
• In-depth research
• SEO
• In-depth research
Stats
• Loves going to spin, barre, and boxing classes
• Obsessed with all things handmade, from crafts to recipes
• Avid reader of nonfiction
• Obsessed with all things handmade, from crafts to recipes
• Avid reader of nonfiction
What’s your life philosophy?
Say less, do more.
Eurice Echaves
Executive Assistant to the CEO
On Solutions 8 Team Since May 2020
Summary
Born and raised in Manila, Ph
Currently residing in Cebu, Ph with daughter and boyfriend.
Career Highlights
• Bachelor's Degree in Computer Science (2005)
• Combined 13 years experience in the BPO industry from Tech Support, Customer service and multiple backoffice roles.
• Combined 13 years experience in the BPO industry from Tech Support, Customer service and multiple backoffice roles.
Special Skills
• Project Management
• Business and Process Improvement, Implementation & Documentation
• Business and Process Improvement, Implementation & Documentation
Stats
• Loves playing MMORPGs with daughter
• Loves to cook for family and friends
• Prefers paperbacks to ebooks - loves the smell of books
• Looks forward to petrichor during rainy season
• Loves to cook for family and friends
• Prefers paperbacks to ebooks - loves the smell of books
• Looks forward to petrichor during rainy season
Quote
"Hustle until you no longer need to introduce yourself."