Pamela SapioHave you tried running paid ads but gave up when you weren’t getting the results you wanted?
You’re not alone.
Countless businesses have experimented with paid advertising only to crash and burn because they just haven’t cracked the code—but the solution is simpler than you think.
Listen as Solutions 8 Founder Kasim Aslam shares the secret to paid traffic success on a recent episode of The Brand Doctor podcast, hosted by Henry Kaminski, Jr.
Give it a listen here.
Drawing on more than 15 years of experience in the digital marketing space—not to mention his role as CEO of the #1 Google Ads Agency in the World—Kasim talks about the two biggest mistakes people make when it comes to paid advertising and what they can do to right the ship.
“You’re almost always three feet from gold,” he shared with listeners, meaning that all too often people give up when success is nearly within their grasp.
In this short but incredibly informative episode, you’ll learn:
- Why (and how) businesses waste so much money on paid traffic
- What you need to understand before you start running a paid traffic campaign
- Why it’s not just about conversion tracking but about tracking the right conversions
- The future of paid traffic and how to leverage it to generate more revenue
In fact, the following is one of several key takeaways you won’t want to miss!
The mantra “content is king” has made a massive resurgence, but perhaps even more important is that content can be used to build a community (another important “c” word).
The more valuable your content, the better you can serve your community.
And from there, the sky’s the limit when it comes to monetizing that community through your paid ad campaigns.
Take me to the podcast
