February was a busy month at Solutions 8 — especially for our founder and fearless leader, Kasim, who was a featured guest on Heartrepreneur® Radio.
The radio show, hosted by Terri Levine, is centered around building a stronger business (and personal life) by channeling human connection. And as a digital marketing guru, Kasim knows a thing or two about the value of building deeper relationships in a digital world.
The Interview
In his interview, Kasim touches on the most common digital marketing mistakes — and the keys to becoming more effective. Among his many pieces of advice, Kasim emphasizes the value of building deeper relationships:
“I believe digital marketing is relationship building. We need to build those relationships online the exact same way that you build those relationships in person. In person, you don’t run up to somebody and say, ‘Listen to me, I have something I want to sell you’ … Instead, it needs to start with giving, empathizing, and caring about whom it is that you’re speaking to.”
About Heartrepreneur® Radio
Heartrepreneur® Radio is hosted by best-selling author and keynote speaker, Terri Levine. A business coach and consultant, Levine created Heartrepreneur to help entrepreneurs maximize their business and personal results by leading with their heart.
Each week, Levine tackles topics on her radio show to help listeners become heart-centered entrepreneurs.