Beyond CPA and ROAS: Key Metrics to Measure Ad Campaign Success
https://www.youtube.com/watch?v=TCgkx4p_Fi0 Omnichannel marketing is quickly becoming the gold standard. By incorporating consistent messaging across multiple marketing channels, devices, and touchpoints throughout the […]
Google Ads Strategy Using AI To Outrank The Biggest Competitors
https://www.youtube.com/watch?v=pkMH0xCrSVw Discover how to use AI to spike up your Google Shopping Ads until they outrank your biggest competitors. Glen Wilson from […]
Best Practices for Setting Up Google Ads Conversion Actions
Eshan Desai, one of our dedicated Client Managers, is here to share the best practices for setting up conversion actions for eCommerce […]
Dedicated Landing Pages: What They Are, Why You Need Them, and What They Should Include
If you are looking for a smart way to call attention to your product or service, increase conversions, and lower your cost […]
How to Create Custom Labels Using GMC
Custom Labels in Google Merchant Center are a powerful tool for any online retailer looking to optimize their Google Ads campaigns. By […]
How To Create Ads For Google TV
One of our amazing Google Ads Strategists, Caden Thompson, shows us how to create ads for Google TV. It’s pretty simple when […]
How To Optimize Lead Quality Through Strategic Conversations with Clients
https://www.youtube.com/watch?v=PyGLvGZ2TQo As a Google Ads manager, your role extends beyond crafting compelling ad campaigns; it involves delving deeply into the heart of […]
Boost Your Subscription Program With This New Feature In PMax
https://www.youtube.com/watch?v=oXEi6X0iGuM Carlos Courtney, one of our all-star Account Managers, shows the power of Google Ads to unlock the potential of your subscription […]
5 Simple Tips for Getting the Most Out of Automated Email Sequences
Automated email sequences are an excellent way to communicate with prospective customers and nurture leads for your eCommerce business. In this video, […]
The Basics of Competitive Analysis
Are you thinking about starting a new business? You need to read this. Are you a PPC manager adding a new Google […]
How We Doubled Revenue in Two Months by Switching From Performance Max to Standard Shopping
Senior Client Manager Carmen Lee gives us valuable insight into how she turned a client’s performance into a veritable success story. With […]
Mastering Shopping Ads Analytics: A Guide to Consolidating ALL Your Data For Campaign Optimization
Get ready for our latest blog on how to find all your data in Google Ads for campaign optimization. IN ONE PLACE! […]
