The Best Product and Market Research Tool for Google Ads
Leave it to the team at Solutions 8 to uncover hidden tools that can greatly enhance your paid ad performance and drive […]
How to Solve the Number One Marketing Issue
What is the number one issue in marketing? ATTRIBUTION, of course! Our super-strategist, Caden Thompson, dives into the rabbit hole of attribution […]
Unlock the Secret to Influencing Your Customer’s Buying Decision
High-performing businesses have a secret weapon: the power to subtly guide customers toward making a purchase. It’s not about features or price […]
The Danger of Relying on In-App Metrics: Solutions 8 Internal Account Review
Paid advertising platforms like Google Ads are becoming more and more complex. As a result, identifying which strategies are working and which […]
Maximizing Google Ads in Your Customer Journey to Boost Sales
As Google Ads Strategists and Client Managers, we tend to focus on what happens inside the dashboard, but sometimes we need to […]
Skyrocket Your Search Ad Performance: 6 Crucial Optimization Factors
https://www.youtube.com/watch?v=fxbYM-y9ZDk We’ve all been there—staring at paid search reports wondering why impressions are down, costs are up, and leads aren’t rolling in […]
The Biggest Marketing Problem: Attribution
Over the past 20 years, marketers had become accustomed to having detailed attribution data. They tracked users’ touchpoints and determined which parts […]
How to Upload Your Shopify Customer List to Google Ads
How to Upload Your Shopify Customer List to Google Ads Our Account Manager, Frank Schaefer, is here to show us some tricks […]
Beyond CPA and ROAS: Key Metrics to Measure Ad Campaign Success
Omnichannel marketing is quickly becoming the gold standard. By incorporating consistent messaging across multiple marketing channels, devices, and touchpoints throughout the sales […]
Google Ads Strategy Using AI To Outrank The Biggest Competitors
Discover how to use AI to spike up your Google Shopping Ads until they outrank your biggest competitors. Glen Wilson from Solutions […]
Best Practices for Setting Up Google Ads Conversion Actions
Eshan Desai, one of our dedicated Client Managers, is here to share the best practices for setting up conversion actions for eCommerce […]
Dedicated Landing Pages: What They Are, Why You Need Them, and What They Should Include
If you are looking for a smart way to call attention to your product or service, increase conversions, and lower your cost […]