Build a Better Marketing Funnel and Spend Less Using Google Ads (Part 2)
In Part 1 of this blog series, I talked about the benefits of building your marketing funnel from the bottom up.
Shopify and Google Ads: What Do These Numbers Mean?
Recently in our Solutions 8 Google Ads video series, our dynamic duo Kasim and John talked about Shopify and Google Ads...
Brick and Mortar Businesses: How to Measure Local Actions in Google Ads
As it turns out, Google Ads can seriously benefit brick and mortar businesses...
Why You Should Link Google Analytics to Google Ads
As a business owner, there’s a good chance Google Ads and Google Analytics are two of your best friends. And if you don’t link them? You’ll be missing out on seriously valuable visitor data.
Kasim Aslam Named One of the Top 50 Digital Marketing Thought Leaders in the Country
In the world of digital marketing, being recognized as a Thought Leader is quite the honor.
Why Retargeting Is Critical to Your Digital Marketing Strategy
In a perfect world, consumers would visit your website for the first time and instantly make a purchase...
When and How to Launch Smart Shopping in Google Ads
If you run an e-commerce business, you’ve likely dabbled in Smart Shopping campaigns.
What Is Delayed Attribution?
What is delayed attribution? How does it impact your reporting? Find out everything you need to know about this attribution model in Google Ads.
How to Navigate the Google Ads Dashboard
Here's what you can do to easily navigate your Google Ads dashboard so you can see how your campaigns are performing and make any necessary changes.
Google Analytics Attribution Modeling and Top Conversion Paths: Using Visitor Interactions to Market More Effectively
Every business, no matter the size or industry, wants to reach more potential customers so they can grow and increase their profits.
Why Is There a $1,000 Startup Fee for eCommerce Campaigns?
You may have noticed, either from browsing our online pricing structure or discussing your free action plan...
Why We Love Smart Shopping Campaigns
When most retailers think of digital marketing, standard Google ads come to mind.
